All Points East Is Back and Backed by Firestone

All Points East music festival is returning for 2022, with tyre brand Firestone sponsoring the event for the fourth time.

The hugely popular London music spectacular, which will be held in Victoria Park this August, has been extended to run over six days for 2022. Headline acts performing include Gorillaz, The Chemical Brothers, Kraftwerk and Nick Cave and the Bad Seeds.

Open over two consecutive weekends, All Points East will take place on Friday 19th & Saturday 20th August and then from Thursday 25th to Sunday 28th August.

In the five years since All Points East launched, Firestone has added its considerable presence multiple times. This fourth outing of the high-profile Firestone Stage will see the event feature some of the best up and coming talents in music and allow the audience to experience some amazing new talents.

Music partnerships have become a mainstay of Firestone’s marketing activities and, while the vibrant audience will know Firestone for its tyres, music has always been an integral part of the tyre company’s DNA. This dates back 90 years to when ‘The Voice of Firestone’ radio programme helped talented musicians to launch their careers.

“We are delighted to be back in 2022 to All Points East, with the Firestone Stage,” said Firestone UK’s marketing manager, Andy Mathias. “We are looking forward to seeing a huge audience of music lovers at an incredible event in a brilliant setting experiencing some of the best up and coming talents in music on the Firestone stage.

“These acts will be selected in the run-up to All Points East, and the Firestone Stage provides a great opportunity for emerging acts to showcase their talents. All Points East will be a really exciting event for this year now taking place over five days and we can’t wait!”

What: All Points East Festival
Where: Victoria Park, London
Web: AllPointsEastFestival.com

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